{"id":6097,"date":"2023-07-19T15:53:59","date_gmt":"2023-07-19T13:53:59","guid":{"rendered":"http:\/\/theyard-vfx.com\/stage\/?p=6097"},"modified":"2025-07-15T23:43:06","modified_gmt":"2025-07-15T21:43:06","slug":"when-vfx-made-in-france-shine-around-the-world","status":"publish","type":"post","link":"https:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/","title":{"rendered":"When VFX made in France shine around the world"},"content":{"rendered":"<p>[vc_row][vc_column][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<h6 style=\"text-align: justify;\"><span style=\"font-size: 20px;\">According to the annual study of CNC-Audiens, French visual effects are on the rise. Even if budgets remain modest, the use of digital effects is becoming increasingly common in French feature films, with ambitious productions being relocated to France. International attractiveness is further enhanced by an improved international tax credit for works with strong digital visual effects. <\/span><\/h6>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Audiens, the trusted partner of France cultural and media sectors in terms of social protection, published earlier this year its joint <a href=\"https:\/\/www.audiens.org\/files\/live\/sites\/siteAudiens\/files\/03_documents\/groupe\/CP\/CP-Audiens-devoile-les-chiffres-de-l-emploi-dans-le-secteur-cinematographique-et-audiovisuel-19052023.pdf\" target=\"_blank\" rel=\"noopener\">annual study<\/a> with CNC (French National Center for Cinema) on the state of film and audiovisual employment in France. The VFX and animation industry is showing growth in terms of number of companies, particularly in Paris area but also in other regions such as the Occitanie region. This growth is supported by the <a href=\"http:\/\/theyard-vfx.com\/stage\/taxrebate\/\" target=\"_blank\" rel=\"noopener\">international tax credits (TRIP)<\/a> that contributes to increase the attractiveness of the services delivered by French companies.<\/p>\n<p style=\"text-align: justify;\">As Audiens celebrated its 20th anniversary, the organization published a special issue of its magazine and made a special focus on The Yard as an example of growing studios and interviewed Laurens Ehrmann, Founder and CEO of The Yard.<\/p>\n<p style=\"text-align: justify;\">You&rsquo;ll find below a translation of the articles. Have a good read !<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<h1><span style=\"font-size: 24px; color: #bdae8d;\"><strong>When made in France VFX shine on the world stage<\/strong><\/span><\/h1>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">With credits on Albert Dupontel&rsquo;s <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/second-tour\/\" target=\"_blank\" rel=\"noopener\"><em>Second Tour<\/em><\/a>, Shawn Levy&rsquo;s upcoming Netflix series <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/all-the-light-we-cannot-see\/\" target=\"_blank\" rel=\"noopener\"><em>All The Light We Cannot See<\/em><\/a> and James Mangold&rsquo;s <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/indiana-jones-5\/\" target=\"_blank\" rel=\"noopener\"><em>Indiana Jones and the Dial of Destiny<\/em><\/a> (in theatres since June 30), The Yard, the company founded in 2014 by Laurens Ehrmann, illustrates the excellence of French expertise in digital effects.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=\u00a0\u00bb1\/3&Prime;][vc_single_image image=\u00a0\u00bb5509&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb onclick=\u00a0\u00bbcustom_link\u00a0\u00bb img_link_target=\u00a0\u00bb_blank\u00a0\u00bb link=\u00a0\u00bbhttp:\/\/theyard-vfx.com\/stage\/2023\/05\/25\/second-tour-first-image-unveiled\/\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime;][vc_single_image image=\u00a0\u00bb5834&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb onclick=\u00a0\u00bbcustom_link\u00a0\u00bb img_link_target=\u00a0\u00bb_blank\u00a0\u00bb link=\u00a0\u00bbhttp:\/\/theyard-vfx.com\/stage\/2023\/06\/19\/all-the-light-we-cannot-see-new-teaser-june2023\/\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb1\/3&Prime;][vc_single_image image=\u00a0\u00bb5992&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb onclick=\u00a0\u00bbcustom_link\u00a0\u00bb img_link_target=\u00a0\u00bb_blank\u00a0\u00bb link=\u00a0\u00bbhttp:\/\/theyard-vfx.com\/stage\/2023\/06\/30\/indiana-jones-and-the-dial-of-destiny-behind-the-action\/\u00a0\u00bb][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">With 90% of its clients American and 10% French, it is one of the few 100% French companies to work internationally. With around a hundred employees, it has just opened a branch in Montpellier and signed a partnership with <a href=\"http:\/\/theyard-vfx.com\/stage\/2023\/01\/21\/the-yard-x-artfx\/\" target=\"_blank\" rel=\"noopener\">ArtFX<\/a>, one of the world&rsquo;s most prestigious schools. The aim is to work with the school on masterclasses to better prepare students to their professional life in the context of international productions.<\/p>\n<p>[\/vc_column_text][vc_single_image image=\u00a0\u00bb6130&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb add_caption=\u00a0\u00bbyes\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">The Yard&rsquo;s bet? To show that France is capable of attracting international talent ! Laurens Ehrmann, an enthusiast, who fulfilled his childhood dream of combining cinema, innovation and IT, has adopted the motto of Confucius:<\/p>\n<blockquote>\n<p style=\"text-align: center;\">\u00ab\u00a0Choose a job you love, and you&rsquo;ll never have to work a day in your life!\u00a0\u00bb<\/p>\n<\/blockquote>\n<p>[\/vc_column_text][vc_empty_space][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<h1><span style=\"font-size: 24px; color: #bdae8d;\"><strong>VFX now recognized by France Academy Cesar awards<\/strong><\/span><\/h1>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">At a time when cinema can&rsquo;t do without visual effects, it was high time that VFX supervisors received the honors of the profession at the Acad\u00e9mie des C\u00e9sar. This has been the case since 2022. Laurens Ehrmann, who won the award for Jean-Jacques Annaud&rsquo;s <em><a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/notre-dame-brule\/\" target=\"_blank\" rel=\"noopener\">Notre-Dame on Fire (Notre-Dame Br\u00fble)<\/a><\/em>, gives an overview of the profession.<\/p>\n<p>[\/vc_column_text][vc_single_image image=\u00a0\u00bb5242&Prime; img_size=\u00a0\u00bblarge\u00a0\u00bb add_caption=\u00a0\u00bbyes\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb][vc_empty_space][vc_column_text]<\/p>\n<h2><span style=\"font-size: 20px; color: #bdae8d;\"><strong>What is the state of digital effects in cinema ?<\/strong><\/span><\/h2>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">More or less visible, more or less impressive, special effects are almost everywhere. They can solve many problems, from budget to weather conditions, from the means of access to a location to the possible risks for an actor&#8230;<\/p>\n<p style=\"text-align: justify;\">Producers are well aware that the earlier VFX supervisors get involved in the process, the more ideas they can put forward. Visual effects don&rsquo;t make a good film, or a good actor !<\/p>\n<p style=\"text-align: justify;\">With the exception of blockbusters, where the amounts involved are colossal, our costs represent between 10% and 12% of the overall budget for classic films.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h2><span style=\"font-size: 20px; color: #bdae8d;\"><strong>At what stage have you been involved on Notre-Dame on Fire ?<\/strong><\/span><\/h2>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">I joined six months before the start of the shoot, halfway through the preparation. Familiar with special and visual effects, Jean-Jacques Annaud wanted to shoot as much as possible in camera, while using digital technology to complete and enrich the effects of flames and smoke, or to recreate and extend certain parts of the sets. The challenge was to find the best combination of production techniques.<\/p>\n<p>[\/vc_column_text][vc_single_image image=\u00a0\u00bb5204&Prime; img_size=\u00a0\u00bbfull\u00a0\u00bb add_caption=\u00a0\u00bbyes\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb][vc_empty_space][vc_column_text]<\/p>\n<h2><span style=\"font-size: 20px; color: #bdae8d;\"><strong>How did you approach the film ?<\/strong><\/span><\/h2>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">I wanted to work by type of effect and by geographical area, which I divided between the teams of my company, The Yard, which produced 20% of the effects, and MPC Paris, for the remaining 80%. The Yard&rsquo;s mission was to handle all the shots on the north transept (extending the set, adding flames, smoke and reflections in the firefighters&rsquo; helmets), as well as the long shot above the burning cathedral. MPC Paris was responsible for the shots inside the cathedral and all exterior shots (addition of smoke, ashes, etc.).<\/p>\n<p style=\"text-align: justify;\">For the cathedral&rsquo;s north transept, we had to fully recreate a part of the set, in Bry-sur-Marne, and create flames that were blended with the real ones, lit live! By juxtaposing them, the images had to be one and the same, to be as close to reality as possible: these are the so-called \u00ab\u00a0transparent\u00a0\u00bb special effects.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Get to know more about the VFX work done on <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/notre-dame-brule\/\" target=\"_blank\" rel=\"noopener\"><em>Notre Dame on Fire (Notre-Dame br\u00fble) <\/em><\/a>by watching the showreel below.<\/p>\n<p>[\/vc_column_text][vc_video link=\u00a0\u00bbhttp:\/\/vimeo.com\/784132191&Prime; align=\u00a0\u00bbcenter\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/theyard-vfx.com\/stage\/our-filmography\/\"><span style=\"font-size: 20px;\"><strong>Find out about our work here.<\/strong><\/span><\/a><\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_column_text]<\/p>\n<h4>MORE NEWS<\/h4>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_masonry_grid post_type=\u00a0\u00bbpost\u00a0\u00bb max_items=\u00a0\u00bb4&Prime; element_width=\u00a0\u00bb3&Prime; item=\u00a0\u00bbmasonryGrid_OverlayWithRotation\u00a0\u00bb grid_id=\u00a0\u00bbvc_gid:1752615511915-ab33dd61-b417-9&Prime; exclude=\u00a0\u00bb5954, 6097&Prime;][vc_empty_space][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text] According to the annual study of CNC-Audiens, French visual effects are on the rise. Even if budgets remain modest, the use&#8230;<\/p>\n","protected":false},"author":3,"featured_media":6135,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[51,54,60,69],"class_list":["post-6097","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press","tag-allthelightwecannotsee","tag-indianajones5","tag-notredamebrule","tag-secondtour"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>When VFX made in France shine around the world - THE YARD VFX<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"When VFX made in France shine around the world - THE YARD VFX\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text] According to the annual study of CNC-Audiens, French visual effects are on the rise. Even if budgets remain modest, the use...\" \/>\n<meta property=\"og:url\" content=\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/\" \/>\n<meta property=\"og:site_name\" content=\"THE YARD VFX\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/profile.php?id=100036882379902\" \/>\n<meta property=\"article:published_time\" content=\"2023-07-19T13:53:59+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-15T21:43:06+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/Design-sans-titre-50.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1128\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Joelle Moorghen\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@theyard_vfx\" \/>\n<meta name=\"twitter:site\" content=\"@theyard_vfx\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Joelle Moorghen\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/\"},\"author\":{\"name\":\"Joelle Moorghen\",\"@id\":\"http:\/\/theyard-vfx.com\/stage\/#\/schema\/person\/f85fb8ee738e06458d128a7c141aaf0a\"},\"headline\":\"When VFX made in France shine around the world\",\"datePublished\":\"2023-07-19T13:53:59+00:00\",\"dateModified\":\"2025-07-15T21:43:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/\"},\"wordCount\":1162,\"commentCount\":0,\"publisher\":{\"@id\":\"http:\/\/theyard-vfx.com\/stage\/#organization\"},\"image\":{\"@id\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/Design-sans-titre-50.png\",\"keywords\":[\"AllTheLightWeCannotSee\",\"IndianaJones5\",\"NotreDameBrule\",\"SecondTour\"],\"articleSection\":[\"PRESS\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/\",\"url\":\"http:\/\/theyard-vfx.com\/stage\/2023\/07\/19\/when-vfx-made-in-france-shine-around-the-world\/\",\"name\":\"When VFX made in France shine around the world - 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