{"id":9172,"date":"2024-10-02T11:43:44","date_gmt":"2024-10-02T09:43:44","guid":{"rendered":"http:\/\/theyard-vfx.com\/stage\/?p=9172"},"modified":"2025-08-27T18:34:56","modified_gmt":"2025-08-27T16:34:56","slug":"the-yard-vfx-opens-a-studio-in-london","status":"publish","type":"post","link":"https:\/\/theyard-vfx.com\/stage\/2024\/10\/02\/the-yard-vfx-opens-a-studio-in-london\/","title":{"rendered":"The Yard VFX opens a studio in London"},"content":{"rendered":"<p>[vc_row][vc_column][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<h6 style=\"text-align: justify;\"><span style=\"font-size: 20px;\">Breaking from tradition, a French company is crossing the Channel to settle in Great Britain ! Read the interview with Laurens Ehrmann, founder and Senior VFX Supervisor at The Yard, as he shares insights with French media <em>\u00c9cran Total<\/em>.<\/span><\/h6>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Following the announcement of The Yard&rsquo;s <a href=\"http:\/\/theyard-vfx.com\/stage\/2024\/09\/19\/the-yard-vfx-announces-new-studio-in-london\/\" target=\"_blank\" rel=\"noopener\">new studio opening in London<\/a>, Laurens Ehrmann, founder and Senior VFX Supervisor, was interviewed by French trade media <a href=\"https:\/\/ecran-total.fr\/2024\/09\/27\/pourquoi-the-yard-vfx-va-ouvrir-un-studio-a-londres\/?swpmtx=f32e9bcb0aed19d4d81160390e81298c&amp;swpmtxnonce=e485f45d9b\" target=\"_blank\" rel=\"noopener\"><em>\u00c9cran Total<\/em>.<\/a> Discover the insights he shared on the motivations behind entering the UK&rsquo;s VFX market.<\/p>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">The Yard VFX, created in 2014 by Laurens Ehrmann, is continuing its expansion across the Channel. The company has announced the opening of a studio in <a href=\"http:\/\/theyard-vfx.com\/stage\/2024\/09\/19\/the-yard-vfx-announces-new-studio-in-london\/\" target=\"_blank\" rel=\"noopener\">London<\/a> by the end of the year. This decision, a first for a French visual effects company, might come as a surprise, especially since the sector, which is dependent on American productions, experienced a significant slowdown following the Hollywood strikes, and the recovery has been slow.<\/p>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space]<div class=\"gt-testimonials gt-style-4 gt-light gt-align-left\"><div class=\"gt-grid gt-grid-1 gt-spacing-0\"><div class=\"gt-grid-col\"><div class=\"gt-item\"><div class=\"gt-text\"><p>I felt it was a time to drive something a little different; It was important for us to have a presence on the ground.<\/p>\n<\/div><div class=\"gt-name\"><span>Laurens Ehrmann<\/span><span class=\"gt-subtitle\">Founder and CEO, The Yard VFX<\/span><\/div><\/div><\/div><\/div><\/div>[vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">London is a hub for VFX, with many supervisors and producers based there. Additionally, British authorities are about to enhance the tax credit, which will attract more productions. London was chosen over other major VFX locations like Montreal, where Laurens Ehrmann considered the competition was too strong.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<span style=\"font-size: 20px; color: #bdae8d;\"><strong>Doubling Revenue<\/strong><\/span>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">Everything moved very quickly.<\/p>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space]<div class=\"gt-testimonials gt-style-4 gt-light gt-align-left\"><div class=\"gt-grid gt-grid-1 gt-spacing-0\"><div class=\"gt-grid-col\"><div class=\"gt-item\"><div class=\"gt-text\"><p>The decision, from the moment I made it to the date we opened, took less than a month.<\/p>\n<\/div><div class=\"gt-name\"><span>Laurens Ehrmann<\/span><span class=\"gt-subtitle\">Founder and CEO, The Yard VFX<\/span><\/div><\/div><\/div><\/div><\/div>[vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">The goal isn\u2019t to open a large studio. The space will accommodate between 20 and 30 people, with many artists accustomed to working remotely.<\/p>\n<p>While The Yard VFX has largely been spared from the Hollywood strikes, the recovery has been complicated, particularly due to two long-term projects: season two of <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/halo-season-2\/\" target=\"_blank\" rel=\"noopener\"><em>Halo<\/em><\/a> for Paramount and <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/the-rings-of-power-season-2\/\" target=\"_blank\" rel=\"noopener\"><em>The Rings of Power<\/em><\/a> for Amazon.[\/vc_column_text][vc_empty_space]<div class=\"gt-title-listing gt-style-1\"><div class=\"gt-grid gt-grid-2 gt-spacing-15\"><div class=\"gt-grid-col\"><div class=\"gt-title-item gt-style-1 gt-align-center gt-light\"><div class=\"gt-poster\"><a href=\"https:\/\/theyard-vfx.com\/stage\/title-item\/the-rings-of-power-season-2\/\"><\/a><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"885\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http:\/\/www.w3.org\/2000\/svg%27%20viewBox%3D%270%200%203%202%27%3E%3C\/svg%3E\" class=\"attachment-noxe-title-poster-2 size-noxe-title-poster-2 has-transparency gt-lazy-load\" alt=\"THE RINGS OF POWER &#8211; Season 2\" data-has-transparency=\"true\" data-dominant-color=\"231d19\" style=\"--dominant-color: #231d19;\" data-src=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/04\/Rings2.png\" data-srcset=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/04\/Rings2.png 600w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/04\/Rings2-203x300.png 203w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/04\/Rings2-370x545.png 370w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/04\/Rings2-100x147.png 100w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div><div class=\"gt-details\"><\/div><\/div><\/div><div class=\"gt-grid-col\"><div class=\"gt-title-item gt-style-1 gt-align-center gt-light\"><div class=\"gt-poster\"><a href=\"https:\/\/theyard-vfx.com\/stage\/title-item\/halo-season-2\/\"><\/a><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"885\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http:\/\/www.w3.org\/2000\/svg%27%20viewBox%3D%270%200%203%202%27%3E%3C\/svg%3E\" class=\"attachment-noxe-title-poster-2 size-noxe-title-poster-2 has-transparency gt-lazy-load\" alt=\"HALO &#8211; Season 2\" data-has-transparency=\"true\" data-dominant-color=\"525553\" style=\"--dominant-color: #525553;\" data-src=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/12\/HaloS2-Final.png\" data-srcset=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/12\/HaloS2-Final.png 600w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/12\/HaloS2-Final-203x300.png 203w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/12\/HaloS2-Final-370x545.png 370w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/12\/HaloS2-Final-100x147.png 100w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div><div class=\"gt-details\"><\/div><\/div><\/div><\/div><\/div>[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space]<div class=\"gt-testimonials gt-style-4 gt-light gt-align-left\"><div class=\"gt-grid gt-grid-1 gt-spacing-0\"><div class=\"gt-grid-col\"><div class=\"gt-item\"><div class=\"gt-text\"><p>There is a rationalization of our industry. American studios have announced that they will reduce the number of their projects by 30%, reassess budgets, and increasingly sign with regular vendors.<\/p>\n<\/div><div class=\"gt-name\"><span>Laurens Ehrmann<\/span><span class=\"gt-subtitle\">Founder and CEO, The Yard VFX<\/span><\/div><\/div><\/div><\/div><\/div>[vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">However, according to its founder, The Yard VFX is well-positioned.<\/p>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_empty_space]<div class=\"gt-testimonials gt-style-4 gt-light gt-align-left\"><div class=\"gt-grid gt-grid-1 gt-spacing-0\"><div class=\"gt-grid-col\"><div class=\"gt-item\"><div class=\"gt-text\"><p>We\u2019ve had the fortune of working with the majority of studios and have a very good relationship with them.<\/p>\n<\/div><div class=\"gt-name\"><span>Laurens Ehrmann<\/span><span class=\"gt-subtitle\">Founder and CEO, The Yard VFX<\/span><\/div><\/div><\/div><\/div><\/div>[vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">The company, which Laurens Ehrmann owns 100%, has maintained stable revenue for the past three years, between \u20ac10 million and \u20ac12 million annually, with the goal to double by 2026&prime; The two studios, in Paris and <a href=\"http:\/\/theyard-vfx.com\/stage\/2024\/07\/01\/the-yard-vfx-studio-invests-to-establish-itself-in-montpellier\/\" target=\"_blank\" rel=\"noopener\">Montpellier<\/a>, can employ up to 120 people, and The Yard VFX, which is supported under the<a href=\"http:\/\/theyard-vfx.com\/stage\/2023\/05\/30\/the-yard-wins-the-france-2030-call-for-project\/\" target=\"_blank\" rel=\"noopener\"> France 2030 initiative<\/a>, has development projects planned in Rennes and Lille.<\/p>\n<p style=\"text-align: justify;\">The company can also rely on French clients. Laurens Ehrmann, who received the C\u00e9sar Award for Visual Effects for <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/notre-dame-brule\/\" target=\"_blank\" rel=\"noopener\"><em>Notre-Dame on Fire<\/em><\/a> by Jean-Jacques Annaud, notes that &lsquo;the budgets allocated to VFX in French projects are increasing. Producers have become more aware of the value and cost of these visual effects and are responding with slightly more appropriate budgets. The Yard VFX has notably worked on <a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/second-tour\/\" target=\"_blank\" rel=\"noopener\"><em>Second Tour<\/em><\/a> by Albert Dupontel and<a href=\"http:\/\/theyard-vfx.com\/stage\/title-item\/les-indesirables\/\" target=\"_blank\" rel=\"noopener\"> <em>B\u00e2timent 5 \/ Les Indesirables<\/em><\/a> by Ladj Ly.<\/p>\n<p>[\/vc_column_text][vc_empty_space]<div class=\"gt-title-listing gt-style-1\"><div class=\"gt-grid gt-grid-2 gt-spacing-15\"><div class=\"gt-grid-col\"><div class=\"gt-title-item gt-style-1 gt-align-center gt-light\"><div class=\"gt-poster\"><a href=\"https:\/\/theyard-vfx.com\/stage\/title-item\/les-indesirables\/\"><\/a><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"885\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http:\/\/www.w3.org\/2000\/svg%27%20viewBox%3D%270%200%203%202%27%3E%3C\/svg%3E\" class=\"attachment-noxe-title-poster-2 size-noxe-title-poster-2 has-transparency gt-lazy-load\" alt=\"BATIMENT 5\" data-has-transparency=\"true\" data-dominant-color=\"aea8a4\" style=\"--dominant-color: #aea8a4;\" data-src=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2022\/12\/bat5.png\" data-srcset=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2022\/12\/bat5.png 600w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2022\/12\/bat5-203x300.png 203w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2022\/12\/bat5-370x545.png 370w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2022\/12\/bat5-100x147.png 100w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div><div class=\"gt-details\"><\/div><\/div><\/div><div class=\"gt-grid-col\"><div class=\"gt-title-item gt-style-1 gt-align-center gt-light\"><div class=\"gt-poster\"><a href=\"https:\/\/theyard-vfx.com\/stage\/title-item\/second-tour\/\"><\/a><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"885\" src=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http:\/\/www.w3.org\/2000\/svg%27%20viewBox%3D%270%200%203%202%27%3E%3C\/svg%3E\" class=\"attachment-noxe-title-poster-2 size-noxe-title-poster-2 has-transparency gt-lazy-load\" alt=\"SECOND TOUR\" data-has-transparency=\"true\" data-dominant-color=\"c04545\" style=\"--dominant-color: #c04545;\" data-src=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/SCTdef.png\" data-srcset=\"https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/SCTdef.png 600w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/SCTdef-203x300.png 203w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/SCTdef-370x545.png 370w, https:\/\/theyard-vfx.com\/stage\/wp-content\/uploads\/2023\/07\/SCTdef-100x147.png 100w\" data-sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div><div class=\"gt-details\"><\/div><\/div><\/div><\/div><\/div>[vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p style=\"text-align: justify;\">You can read the full original article on\u00a0<em>Ecran Total\u00a0<\/em>website (in French only) <a href=\"https:\/\/ecran-total.fr\/2024\/09\/27\/pourquoi-the-yard-vfx-va-ouvrir-un-studio-a-londres\/?swpmtx=f32e9bcb0aed19d4d81160390e81298c&amp;swpmtxnonce=e485f45d9b\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<p style=\"text-align: justify;\"><span style=\"text-decoration: underline;\"><a href=\"http:\/\/theyard-vfx.com\/stage\/our-filmography\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-size: 20px;\"><strong>Find out about our work here.<\/strong><\/span><\/a><\/span><\/p>\n<p>[\/vc_column_text][vc_empty_space][vc_column_text]<\/p>\n<h4>MORE NEWS<\/h4>\n<p>[\/vc_column_text][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb accent_color=\u00a0\u00bb#bcae8d\u00a0\u00bb][vc_masonry_grid post_type=\u00a0\u00bbpost\u00a0\u00bb max_items=\u00a0\u00bb4&Prime; element_width=\u00a0\u00bb3&Prime; item=\u00a0\u00bbmasonryGrid_OverlayWithRotation\u00a0\u00bb grid_id=\u00a0\u00bbvc_gid:1756312015171-dad7f2d5-668d-7&Prime; exclude=\u00a0\u00bb5954, 6712, 6293, 9103, 9172, 9255&Prime;][vc_empty_space][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_separator color=\u00a0\u00bbcustom\u00a0\u00bb border_width=\u00a0\u00bb2&Prime; accent_color=\u00a0\u00bb#bdae8d\u00a0\u00bb][vc_column_text] Breaking from tradition, a French company is crossing the Channel to settle in Great Britain ! Read the interview with Laurens&#8230;<\/p>\n","protected":false},"author":3,"featured_media":9173,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[50],"tags":[102,79,60,69,78],"class_list":["post-9172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press","tag-halo2","tag-lesindesirables","tag-notredamebrule","tag-secondtour","tag-theringsofpower"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Yard VFX opens a studio in London - THE YARD VFX<\/title>\n<meta name=\"description\" content=\"Read the interview with Laurens Ehrmann, founder and Senior VFX Supervisor at The Yard, as he discusses the opening of the new London studio.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Yard VFX opens a studio in London - 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